I just read an interesting article, “Iceland Makes Circularity Look Effortless”  by Sarah Golden.  You may be wondering “what is circularity?”.  It an economic model that emphasizes reduce, reuse and recycle; and transforms the way we think about what goes into the garbage.  It challenges manufacturers to consider what happens to products after they land in the hands of consumers.  In a nutshell, it is about not creating waste.   99% of the things we buy end up in the trash within 6 months.  And we have already dumped 10 million tonnes of plastic into the ocean.  It would be better for humans, as well as wildlife, if more businesses and all of us adopted a circular model.  No one likes to swim in plastic, neither do the dolphins